general leasing
The L.A. Mart® is strategically located in the heart of downtown Los Angeles and serves as the anchor to Los Angeles' Furniture & Decorative Arts District. Conveniently accessible by freeway, rail and surface streets, the L.A. Mart is a vital participant in the commercial, community and cultural resurgence of the Metro area, delivering thousands of retailers and designers to its showrooms annually. An open-to-the-trade-only facility, the L.A. Mart first opened in 1958 as the heart of Los Angeles' furniture manufacturing industry. It has emerged with a legacy spanning almost 50 years and is incomparable in its depth and range of gift and home accessory products.
Click here for more information on advertising in the January 2008 L.A. Mart Official Building Directory.
CALLING ALL SHOWROOMS, SALES REPS, EXHIBITORS, AND MANUFACTURERS!
L.A. Mart provides a comprehensive set of marketing opportunities to promote your company, get buyers’ attention, and drive traffic to your products and exhibit space! Most opportunities are complimentary, so contact marketing to get involved now.
L.A. Mart Marketing: non-Market, during Market, sponsorships, buyer relations
L.A. MART MARKETING: NON-MARKET
L.A. MART MARKETING: NON-MARKET
TINA WALDMIER | DIRECTOR OF GIFT MARKETING
T: 213.763.5811 | E: twaldmier@lamart.com | F: 213.763.5736
NICOLE RUBINO | MARKETING COORDINATOR
T: 213.763.5828 | E: nrubino@lamart.com | F: 213.763.5736
SIGN UP FOR THE L.A. MART MAILING LIST NOW! Manufacturers, showroom personnel, vendors and sales reps will receive the same e-mails and mailings as buyers, keeping them tuned in to all that’s L.A. Mart! MMPI never shares information with third parties.
OPEN 5 DAYS PROGRAM! Your showroom will be listed on the L.A. Mart website http://www.lamart.com/gift/open_5_days.html receive special designation in the Official Building Directory, and an “Open 5 Days” list is handed to every buyer who enters L.A. Mart!
L.A. MART GIFT ASSOCIATION! This valued group of showroom owners meets monthly to discuss the issues relevant to YOU. Your Gift Association dues fund the Tuesday Parking Program, Fly In and Drive In Programs, free buyer parking during Market and more.
CALL FOR PHOTOS! Provide product images to promote your showroom in L.A. Mart's marketing campaigns, including direct mail, e-blasts, and advertising. Clearly label your CD submission with company name and space number containing images to these specifications:
- High resolution images 300+ DPI
- Measures at least 5 x 7 final print size
- TIFF or JPEG files saved to high resolution
- New products and lifestyle shots are recommended
L.A. MART MARKETING: DURING MARKET
L.A. MART MARKETING: DURING MARKET
NICOLE RUBINO | MARKETING COORDINATOR
T: 213.763.5828 | E: nrubino@lamart.com | F: 213.763.5736
SUBMIT PRESS KITS FOR MARKET! Send 15-20 professional press kits for display in the L.A. Mart Press Room during Gift & Home Furnishings Markets. Be sure to clearly mark your company name and number on the cover of each kit so the media know where to find you!
DONATE PRODUCT SAMPLES FOR GIFT BAG GIVEAWAYS! Very Important Buyers receive Mart totes packed with samples, allowing our very best buyers to see just what fabulous product is available here:
- Pieces must arrive pre-labeled with company contact information
- May include showroom customer kits, one-sheets, and business cards to compliment samples
MARKETING COMMUNICATIONS include building directory listings and advertisements, e-card, Whereoware e-mail offers program, custom direct mail program, free postcards, Market Happenings, elevator ads and more. Contact us for details!
L.A. MART MARKETING: SPONSORSHIPS
L.A. MART MARKETING: SPONSORSHIPS
TINA WALDMIER | DIRECTOR OF GIFT MARKETING
T: 213.763.5811 | E: twaldmier@lamart.com | F: 213.763.5736
L.A. Mart offers valuable sponsorship opportunities to showrooms, manufacturers and exhibitors to drive traffic during Market! Sponsorships include main lobby giveaway, welcome station, LOUNGE. At the L.A. Mart, power lunches and more. Your company is sure to get buyers’ attention in these high-traffic areas, so contact us now to learn more!
CALLING ALL L.A. MART BUYERS: Learn how buyer services helps make your L.A. Mart visit its most productive, convenient, and enjoyable!
L.A. MART MARKETING: BUYER RELATIONS
L.A. MART MARKETING: BUYER RELATIONS
Extend “L.A. Mart greetings” to key accounts and introduce your company to newly opened stores! Buyer services pays your buyers the special attention they deserve…a friendly invite to Market, Very Important Buyer designation, special editorial opportunities, exclusive travel perks, and more…simply contact Sarah and start connecting with buyers now!
SARAH JONES | BUYER RELATIONS MANAGER
T: 213.763.5838 | E: sjones@lamart.com | F: 213.763.5736
TUESDAY PARKING PROGRAM! Buyers and reps are eligible to receive free parking every Tuesday, courtesy of the L.A. Mart Gift Association! When a gift showroom books a Tuesday appointment, simply provide the buyer's name/store name/rep’s name/date of visit by Monday to: Sarah Jones | T: 213.763.5838 | E: sjones@lamart.com.
VERY IMPORTANT BUYER (VIB) PROGRAM! Submit your very best buyers to be designated as Very Important Buyers (VIB). VIBs receive special Market invites containing exclusive incentives like complimentary gift bags packed with samples, California Pizza Kitchen lunch, parking and more!
RETAILER OF THE MONTH NOMINATIONS! Nominate your top accounts for “Retailer of the Month” honors! Nominees should own or manage superior retail businesses, have innovative marketing and promotional strategies, a strong web presence and riveting visual merchandising. One store will be selected each month, and honorees receive a variety of promotions and special perks.
NEWLY OPENED OR NEVER-TO-MART REFERALS! Heard of a new store opening on the West Coast? Know about a store that hasn’t ever shopped L.A. Mart? Help us introduce L.A. Mart and all the amazing resources available here! New buyers will receive careful attention to get them acclimated and hooked on shopping L.A. Mart.
STORE VISIT REFERALS! Buyer outreach includes neighborhood visits to prospective and key retailers on the West Coast. Connect with Sarah now to learn the store visit schedule, and then provide recommendations for stores that would benefit from friendly face-to-face contact!